Stories connect, they bind us emotionally and because of this everlasting binding, we still love listening to the stories of O. Henry, Maugham even in this 21st century which is ruled by 140 characters tweets, frequent status update, texting and so on. We are consistently bombarded with information that lacks empathy, disjointed and watered down to capture the attention of the viewers. No attempt is made to touch the emotion of the readers or making the audience feel related to the news. However, just try to present something in story telling method and the audience will be connected to the information almost instantaneously. Definitely, this is time consuming and takes a lot of productive hours, but believe me it’s worth the effort. However, this process is now increasingly being adopted by web designers as it helps them pulling together fragments and combine them into something cool that will create compelling users’ experiences.
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